About Ajinomoto
Ajinomoto is a global Japanese food company and the original inventor of MSG (monosodium glutamate) - the purest form of umami, the fifth taste. Founded in Japan, Ajinomoto discovered natural umami flavour in kombu seaweed and its key amino acid glutamic acid, revolutionising cooking worldwide. AJI-NO-MOTO® MSG seasoning is widely used to intensify and enhance flavours in sauces, broths, soups, and countless other dishes. The product is made through fermentation of plant-based ingredients like sugar cane, sugar beets, cassava, or corn. It contains just one-third the sodium of table salt and is classified as safe by both the FDA and World Health Organization. Originally associated with Asian cuisines, Ajinomoto's umami seasoning is now used by home cooks and professional chefs around the world. The company operates in 31 countries with billions in annual revenue, demonstrating the global appetite for umami enhancement. Ajinomoto MSG is available in the UK through Costco, Asian supermarkets, and specialty food retailers in various sizes. With Grocefully, compare prices across UK retailers to discover the flavour-enhancing power of umami.










