About Basic Fun
Basic Fun! is a leading toy company specialising in developing and marketing fun, innovative, and educational toys for children across the globe. Based in Boca Raton, Florida, this privately-owned company operates in over 60 countries and territories, bringing beloved classic toys and new innovations to families worldwide through partnerships with proven industry leaders. Basic Fun! owns an impressive portfolio of iconic toy brands that span generations. Their key brands include Tonka trucks, K'NEX construction sets, the classic Lite-Brite, Fisher-Price Classics, Care Bears, Mash'ems, Cutetitos, and the legendary Uncle Milton's Ant Farm. From heritage toys that parents remember from their own childhoods to novelty collectibles and educational discovery toys, Basic Fun! plays in every core toy category. Uncle Milton's Ant Farm is perhaps Basic Fun!'s most iconic educational toy. Created in the mid-1950s when Milton Levine was inspired by watching ants at Fourth of July festivities in Southern California, the Ant Farm has sold over 15 million units worldwide. The Giant Ant Farm features a whimsical ant town picnic scene and twice the viewing area, letting children observe the fascinating underground world of ant colonies. Compare Basic Fun! toy prices across UK supermarkets with Grocefully. Whether you're seeking the nostalgic charm of a retro Ant Farm or trusted brands like Tonka, Basic Fun! delivers quality toys that create lasting childhood memories.
