Heilala Products

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About Heilala: Showing 3 products available across UK supermarkets. Prices are updated regularly to ensure accuracy. Cross-store products show the cheapest available price.

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About Heilala

Heilala Vanilla is a remarkable New Zealand-Tongan brand that transformed disaster relief into a thriving ethical business. Founded in 2002 by John Ross after Cyclone Waka devastated Tonga's Vava'u island, what began as an aid project has grown into the world's only B Corp certified vanilla company with complete vine-to-pantry ownership. Named after Tonga's national flower (pronounced Hey-la-la), Heilala started when Ross discovered Vava'u's vanilla cultivation history while helping rebuild after the cyclone. Partnering with the Latu family and former Tongan Minister of Agriculture Haniteli Fa'anunu, a plantation was established on eight acres of gifted land. The first harvest in 2005 yielded just 45kg of dried beans—now over 400 smallholder families cultivate vanilla on traditional allotments passed through generations. Ross's daughter Jennifer Boggiss and her husband Garth introduced the vanilla to New Zealand restaurateurs, who immediately recognised its exceptional quality. Today, Heilala ships tonnes of vanilla annually to their Te Puna, Tauranga headquarters for processing into beans, extract, paste, sugar, syrup, and ice cream—all while maintaining direct relationships with Tongan farming communities. The Heilala Vanilla Foundation, established in 2013 as a registered charitable trust, ensures ongoing community sustainability in Vava'u. This commitment to social impact alongside premium quality makes Heilala a pioneer in ethical vanilla sourcing, demonstrating how business can genuinely benefit communities while delivering world-class ingredients to discerning bakers and chefs worldwide.

FAQs

Grocefully is a smart grocery shopping app that automatically compares prices across all major UK supermarkets (Tesco, ASDA, Sainsbury's, Morrisons, etc.) and helps you buy from the cheapest stores. When you place an order, you authorise Grocefully to act as your purchasing agent — we place orders on your behalf at each supermarket, so you get the best prices without the hassle of managing multiple orders yourself.

Our users save up to 30% on their total grocery bill. For a typical £100 weekly shop, that's up to £30 in savings even after our 5% service fee. The exact amount depends on your shopping habits and the products you buy.

We currently support Tesco, Asda, Sainsburys, Morrisons, Iceland, and Ocado. We're constantly adding new stores and will notify you when more become available. Note: Grocefully is an independent service and is not affiliated with, endorsed by, or a partner of any of these supermarkets.

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Yes! You can link your loyalty cards from each supermarket and continue earning points on all your purchases. We'll automatically apply any available discounts.

We charge a simple 5% service fee on your total order value. For example, if your groceries cost £100, you'll pay £5 as a service fee. This covers our costs for finding you the best prices, handling multiple orders, and providing customer support.

Our users save up to 30% per shop. Even after the 5% service fee, you're still saving up to 25% on average. For a £100 shop, you could save up to £30 and pay £5 in fees, netting you up to £25 in savings!

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Yes, you can modify orders up until the supermarket's cut-off time (usually a few hours before delivery). Any changes are automatically synced across all your orders.

If an item is out of stock, we'll automatically find the next cheapest option from another store or suggest a suitable replacement. You can set preferences for how you want us to handle substitutions.

Since you're purchasing directly from each supermarket (with Grocefully acting as your agent), refunds for grocery items are subject to each supermarket's policies. For issues with groceries, we'll coordinate with the relevant supermarket on your behalf. For our service fee, we offer a money-back guarantee if we didn't save you money.

Our customer support team is here to help resolve any issues. We'll coordinate with the relevant supermarket on your behalf to get the issue resolved as quickly as possible.

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