About Mad Butcher
The Mad Butcher is a gourmet authentic cured meat snack brand launched by Sigma Alimentos, the largest charcuterie producer in Europe. The Mexico-headquartered global food business created a range of moreish, shareable, and delicious meat snacks that have quickly become favourites in the UK market. The Mad Butcher range includes Classic Pork Sticks, Chilli Pork Sticks, Classic Salami Bites, and Chorizo Bites. The classic pork salami sticks are smoked over beech wood, dried and cured to create a rich, smoky flavour. Each 70g pack contains over 30g of protein, comparable to a 4-ounce serving of cooked chicken breast, making them ideal for high-protein snacking. The brand's quality has been recognised with Gold at the Great British Food Awards in the charcuterie category. The products are made using only the finest ingredients and traditional techniques, including dry curing that delivers authentic charcuterie flavour. The Mad Butcher is available at Sainsbury's, Tesco, Spar, and Ocado, tapping into the meat snacking category which has grown 38% since 2020, making it the UK's fastest-growing food and drink category. Compare Mad Butcher prices across UK supermarkets with Grocefully.

