About Panzani
Panzani is France's number one pasta brand, combining Italian heritage with French culinary excellence since 1950. Founded by Jean Panzani, who was born Giovanni Ubaldo Panzani in Italy in 1911 before emigrating to France, the brand began with homemade fresh pasta made in a barn in Parthenay and delivered by bicycle. Today, Panzani holds 37% market share in France and ranks as Europe's second-largest pasta producer. The Panzani story is one of innovation and quality. In 1950, Jean Panzani revolutionised pasta retail by introducing cellophane packaging - allowing customers to see the product before buying, a mini-revolution at a time when cardboard packaging was standard. This commitment to innovation continued with the creation of CRECERPAL, France's first Research Centre for Cereals and Pasta, in 1973. Through strategic growth in the 1960s, including acquisitions of Biscuits Brun, Pâtes La Lune, and Marseille-based Régia Scaramelli, Panzani became France's market leader by the mid-1960s. After periods with Danone and Ebro Foods, Panzani became an independent French company again in 2022, with modernised factories and continued dedication to premium durum wheat quality. Compare Panzani pasta prices across UK supermarkets with Grocefully. From coquillettes to spaghetti, Panzani offers authentic French pasta crafted with Italian expertise. As France's pasta sauce leader too, the brand delivers complete meal solutions at competitive prices.
