About Supergood
Supergood Bakery (formerly known as Superfood Bakery) is a London-based brand creating gluten-free and vegan baking mixes since 2017. With a mission to make plant-based baking easy and delicious, the company offers a range of organic mixes produced in the UK using buckwheat flour sourced from organic-certified British millers. The brand has championed buckwheat from day one, valuing this versatile seed for its nutritional benefits, containing protein, carbohydrates and fibre. This naturally gluten-free grain forms the foundation of all Supergood Bakery products, providing a wholesome alternative to traditional wheat-based baking. The product range includes creative and flavourful mixes: Flippin' Lovely Pancake Mix for easy weekend breakfasts, Wakey Wakey Protein Pancake Mix with added plant protein, Go Splits Banana Bread Mix for homemade loaves, Ooey Gooey Brownie Mix, Soft 'n' Squidgy Chocolate Cake Mix, Chewy Chunky Choc Chip Cookie Mix, and ready-to-eat Brownie Crisps with chocolate chips and sea salt. Registered as Superbake Ltd in London, the company has grown from UK success to international expansion, recently launching in Harris Teeter stores across 7 US states. Available at UK retailers including Ocado, Supergood Bakery has made free-from baking accessible for those with dietary restrictions who don't want to compromise on taste.


