About Tipiak
Tipiak is a prestigious French food company with nearly 200 years of culinary heritage, tracing its roots to 1830 when its founding fathers became the first to import tapioca to Europe. The name "Tipiak" derives from the Guarani word for tapioca, reflecting the brand's pioneering spirit in bringing exotic ingredients to European kitchens. The company was officially formed in 1967 through the merger of two century-old specialists in culinary ingredients: Groult (established 1830 in Paris) and Billard (established 1879 in Nantes). This fusion of expertise created France's leading producer of dry, chilled, and frozen goods for the complete dining experience. Tipiak's iconic brand identity features a clipper ship logo, honouring their maritime tradition of exploring the world for the finest ingredients. British audiences may remember their memorable 1990s TV campaigns featuring traditionally dressed Breton women and the catchy "Tipiak, Pirates!" slogan. Today, Tipiak is Europe's largest food-grade tapioca importer and a leader in premium couscous and grain products. UK supermarkets stock their range including Mediterranean Couscous with tomato and herbs, Tasty Grains blends combining wheat, barley, oats with lentils and vegetables, and their convenient boil-in-bag couscous format. The company operates across four divisions: Dry Grocery (couscous, grains, tapioca), Frozen Ready Meals, Party Food (acquired 1996), and Bread Products (added 2000). This diversification allows Tipiak to offer products from canapés through to desserts, all maintaining the brand's commitment to authentic French culinary quality.


