About Totum
Totum is a Dutch children's arts and crafts brand that has been creating creative play products for over 25 years. Based in Andelst, Netherlands, as part of TM Essentials B.V., the company has grown from a small craft kit brand into a worldwide presence available in more than 70 countries. Totum is globally appreciated for the development, production, and distribution of arts and crafts sets and children's toys, with each product designed to be appealing, professional, understandable, and educational for children worldwide. The brand is distinguished by its extensive portfolio of licensed character products featuring beloved children's favourites. Totum holds licenses for major franchises including Disney Frozen, Disney Princess, Disney Wish, Mickey and Friends, Paw Patrol, Peppa Pig, Gabby's Dollhouse, Rainbow High, Bing, and classic characters like Fireman Sam. These licenses enable Totum to create craft activities that combine creative play with characters children already love, from Frozen jewellery making kits to Paw Patrol sticker collections. Beyond licensed products, Totum offers their own Creativity line organised into themed collections: Totum Creativity Fashion for jewellery and accessory making, Totum Creativity Construction for building-themed crafts, Totum Creativity Animals for nature-inspired projects, and Totum Creativity Sealife for ocean-themed activities. The company's recognisable bright and happy colour palette runs throughout their packaging, making products immediately identifiable on shelves and appealing to young crafters. Totum maintains strong ethical credentials in manufacturing. The company only works with factories certified by BSCI (Business Social Compliance Initiative) and/or ICTI (International Council of Toy Industries), ensuring all products are made under lawful, fair, safe, and healthy working conditions. Additionally, Totum participates in FSC certification, meaning many products bear the FSC certificate demonstrating the highest social and environmental forestry standards. Available at UK retailers including Tesco, Totum offers accessible creative play for children.

















