About Vitasoy
Vitasoy is one of Asia's most iconic beverage brands, founded in Hong Kong on 9 March 1940 by Dr. Lo Kwee-seong (1910-1995). Originally delivering soy milk door-to-door, Dr. Lo created Vitasoy to provide affordable, protein-rich nutrition to Hong Kong's population, recognising that many Chinese people are lactose intolerant and could benefit from plant-based alternatives. Over 85 years later, Vitasoy International Holdings Limited remains headquartered in Tuen Mun, Hong Kong, and has expanded globally. The original Vitasoy soy drink remains the brand's hero product - a smooth, dairy-free beverage made from non-GM soya beans. This plant-based milk alternative is suitable for vegetarians and vegans, offering a protein-rich drink that has become a nostalgic favourite for Asian communities worldwide. The distinctive taste of Hong Kong-style soy milk differs from Western equivalents, often described as smoother with a subtle sweetness that pairs perfectly with breakfast or as an on-the-go refreshment. Beyond the classic soy drink, Vitasoy has expanded its range under the "Vita" brand umbrella to include malted soy drinks, fruit juices, Vita Lemon Tea, Vita Chrysanthemum Tea, and various other beverages. This diversification reflects the brand's evolution from a single-product company to a comprehensive Asian beverage portfolio, while maintaining the same commitment to quality and nutrition that Dr. Lo established. In the UK, Vitasoy products are available through Asian supermarkets like WaNaHong and Oriental Mart, specialty food retailers, and Amazon UK. Typically sold in 250ml packs of 6 or 12, these products bring authentic Hong Kong flavours to British consumers. For the Asian diaspora and plant-milk enthusiasts seeking an alternative to Western soy milk brands, Vitasoy offers genuine heritage and taste.
