About Little Beast
Little Beast is an organic dog shampoo bar range created by Little Soap Company, a UK brand based in Broadway, Worcestershire. Founded in 2010 when Emma first sold handmade 500g shampoo bricks for dogs and horses, the brand has evolved while maintaining its commitment to organic, natural pet care. The range is designed to cleanse and moisturise furry coats while being gentle on the owner's hands during bath time. All bars are completely free from detergents, SLS, sulphates, alcohol, parabens, sorbates, silicones, and synthetic preservatives - using only natural, plant-based ingredients. The collection includes three targeted formulations: Sensitive Dog (sweet almond oil and oatmeal for delicate, itchy skin), Smelly Dog (charcoal and zinc oxide for deep cleaning and odour removal including fox poo), and Scruffy Dog (marshmallow root oil, pink clay, and shea butter for long or curly coats). Little Beast products are 100% vegan, Leaping Bunny Cruelty Free certified, plastic-free, and fully biodegradable (both soap and packaging). They use RSPO Certified Sustainable Palm Oil, appealing to eco-conscious pet owners seeking ethical grooming solutions.


