About The Root Co
The Root Co is a Certified B Corp craft beverage brand based in Islington, London, creating award-winning ginger beers that sit between an ordinary ginger beer and a ginger shot. Founded by Will in 2021 after a hospital epiphany during leg surgery recovery, the brand was born from frustration with ginger beers that were too sweet and fizzy, and ginger shots that were too small and harsh. The Root Co's Original Ginger Beer won Great Taste 2025 and was named the UK's Best Natural/Organic Soft Drink at the UK Soft Drinks Awards. What sets it apart is the focus on quality ingredients: cold-pressed ginger from Tanzania (11%), maple from Canada, lime from Kenya, and mint from Morocco, combined with UK water. The simple five-ingredient recipe creates lasting healthy heat without the excessive sweetness found in mainstream ginger beers. All products are natural, vegan, and gluten-free, made in Devon from a home recipe developed in Islington. The range includes the Original Ginger Beer, the Fiery Ginger Kick (a smoother, sippable alternative to coffee), and seasonal limited editions like Pineapple and Mango variants featuring fresh Kenyan fruit. The 230ml cans offer a premium craft alternative to mass-market soft drinks. The Root Co embodies the modern craft drinks movement - a small team committed to quality ingredients, sustainable practices, and B Corp values. Available at Tesco, Ocado, Planet Organic, and specialty retailers, the brand appeals to health-conscious consumers seeking authentic ginger flavour without artificial additives or excessive sugar.