About The Wizards Magic
The Wizards Magic is a York-based British chocolate brand specialising in next-generation functional chocolate that delivers incredible taste alongside unique health benefits. The company boasts an unusual claim to fame: James and Oliver Phelps, the actors who played the Weasley twins in the Harry Potter films, are among the directors behind this innovative chocolate company. The brand focuses on creating chocolate that astonishes consumers with both flavour and function. Their flagship 0% Sugar chocolate is plant-based, dairy-free, gluten-free, palm oil-free, vegan-friendly, and high in fibre, making it accessible to a wide range of dietary requirements. The sugar-free formulation means those watching their sugar intake can enjoy chocolate without compromise. The CBD-infused range represents another pillar of the brand, featuring clinically-proven superfood chocolate bars in flavours including Original, Mint, and Toffee. These bars combine the relaxation benefits of CBD with premium Belgian chocolate craftsmanship. The chocolate is manufactured in Belgium by experienced chocolatiers, then brought to York where The Wizards Magic is based. Ethical sourcing sits at the heart of the business. Through the Cocoa Horizons Foundation, The Wizards Magic ensures cocoa farmers in West Africa prosper and feel empowered. The brand has achieved retail distribution through Sainsbury's Taste the Future initiative, Holland & Barrett, Ocado, and other health-focused retailers.




