About Batiste
Batiste is the world's number one dry shampoo brand with UK heritage dating back to the 1970s. Now owned by American consumer goods company Church & Dwight, Batiste holds a 37.5% market share across its eight key markets and leads the dry shampoo category in the UK, US, France, Australia, Canada, Mexico, Germany, and China. The Batiste range includes Original, Blush (floral), Fresh (citrus), and specialty formulas for different hair colours (Divine Dark, Beautiful Brunette, Brilliant Blonde). Products are designed to absorb oil, add volume, and leave hair looking and smelling fresh between washes. In January 2025, Batiste expanded into scalp care with the Sensitive Scalp Gentle Dry Shampoo range, addressing the growing consumer interest in scalp health. The brand continues to innovate while maintaining its position as a bathroom cabinet essential for millions worldwide. Batiste is available at all major UK retailers including Tesco, Boots, Superdrug, Sainsbury's, and ASDA. Use Grocefully to compare prices and find the best deals on dry shampoo.














