About Kinder
Kinder is the world's second largest chocolate brand, beloved for its creamy milk chocolate treats designed to bring joy to children and families. Created in 1968 by Michele Ferrero in the Italian town of Alba, Kinder (German for "children") has grown into a global phenomenon sold in 170 countries, owned by family company Ferrero SpA. The Kinder story began when Michele Ferrero developed a heartfelt idea to create chocolate products that children could truly enjoy. This led to the original Kinder Chocolate bar, followed by the iconic Kinder Surprise in 1974 - a chocolate egg containing a toy that replicates the Italian Easter tradition. Over 30 billion Kinder Surprise eggs have been sold worldwide since launch. Kinder Bueno, launched in 1990, has become one of the brand's most popular products. Each melt-in-the-mouth bar combines creamy hazelnut filling, smooth chocolate, and crispy wafer, available in milk chocolate, white chocolate, and limited edition flavours. The range extends to Kinder Chocolate bars, Kinder Joy eggs with toys, Happy Hippo biscuits, Schoko-Bons, Cards wafers, and seasonal treats like advent calendars. Ferrero, also the maker of Nutella, Ferrero Rocher, and Tic Tac, remains a family-owned company with Giovanni Ferrero (grandson of founder Pietro) serving as executive chairman. Despite being one of the world's largest confectionery companies, Ferrero maintains a reputation as "one of the world's most secretive firms." Compare Kinder prices across UK supermarkets including Tesco, Sainsbury's, Asda, Morrisons, and confectionery specialists with Grocefully to find the best value on chocolate bars, eggs, and treats.


















