About The Gut Stuff
The Gut Stuff is a UK-based wellness brand on a mission to make gut health digestible, founded by twin sisters Lisa and Alana Macfarlane after they participated in pioneering gut microbiome research at King's College London. Their eye-opening experience learning about gut health led them to create a brand that educates and provides practical solutions for better digestive wellness. Now a certified B Corporation based in Matlock, Derbyshire, The Gut Stuff produces high fibre fruit and nut bars designed to help people easily increase their daily fibre intake. The bars are gluten-free, vegan, and made without emulsifiers or preservatives, coming in delicious flavours including Sea Salt & Caramel, Apple & Cinnamon, and Cocoa & Hazelnut. Beyond products, The Gut Stuff has become a trusted source of gut health education through their book, 'Chattin' Sh*t' podcast, and mobile app featuring a 30-day challenge to hit 30g of fibre daily. The brand emphasises that every gut is unique and covers topics from the gut-brain connection to the microbiome's impact on skin, sleep, hormones, and overall wellness. Their products are available at major UK supermarkets including Sainsbury's, Tesco, and Co-op, making gut-friendly snacking accessible to everyone. The Gut Stuff also supports NHS workers, social carers, emergency services, and armed forces through their social impact initiatives.



