About Alberto Balsam
Alberto Balsam is a beloved UK haircare brand that launched its first shampoo in 1968, pioneering fragrant shampoos at a time when most products were basic with limited scents. The brand wanted to make haircare a truly sensorial experience, combining gentle cleansing with luxurious nature-inspired fragrances. Over 55 years later, Alberto Balsam remains known for its distinctive fruity and floral scents. The range includes Sunkissed Raspberry, Juicy Green Apple, Coconut & Lychee, Summer Berry Blast, and Sweet Vanilla among others. Both shampoos and matching conditioners are available, along with styling products like mousse, hairspray, and gel. Originally part of Alberto-Culver, the American company named after its house chemist Alberto and founder Blaine Culver, the brand was acquired by Unilever in 2010 as part of a US$3.7 billion deal. Today, Alberto Balsam continues to offer quality haircare at accessible prices, making it popular with families and budget-conscious shoppers. Available at UK supermarkets and chemists including Iceland, Morrisons, Asda, Boots, and Superdrug. Compare Alberto Balsam prices at Grocefully to find the best deals on these iconic fruity shampoos.















