About Applied Nutrition
Applied Nutrition is a fast-growing British sports nutrition brand founded by Thomas Ryder in 2014, starting from a small supplements shop in Kirkby, Liverpool. Ryder, a former scaffolder for Liverpool City Council who became passionate about fitness, has built the company into one of the UK and Europe's leading sports nutrition brands with products sold in over 80 countries worldwide. Thomas Ryder's journey in sports nutrition began in his early twenties as a keen gym-goer with an interest in supplements. He started with a retail store in Liverpool, expanded into wholesaling, and ultimately acquired the Applied Nutrition brand. In 2016, he began manufacturing products in-house, gaining valuable experience across the entire supply chain from retail to production. The company's manufacturing and product development remains largely based in Knowsley, Liverpool, demonstrating commitment to its local roots. Applied Nutrition's growth attracted major investment in 2021 when UK sports retailer JD Sports acquired a 32% stake in the business. In early 2024, Coleen Rooney was appointed as a brand ambassador, adding celebrity endorsement to the brand's marketing. In October 2024, Applied Nutrition completed an initial public offering on the London Stock Exchange and joined the FTSE 250 Index, marking a remarkable journey from a Liverpool shop to a publicly traded company. Now on track for £100 million in annual sales, Applied Nutrition continues to expand its range of protein powders, pre-workouts, and wellness supplements for fitness enthusiasts globally.
