About Boursin
Boursin is an iconic French gourmet soft cheese brand created over 60 years ago by François Boursin. Inspired by the French tradition of serving fresh cheese with fresh herbs, Boursin has become one of the world's most beloved indulgent cheese brands. In the UK, Boursin is owned and distributed by Bel UK Ltd, the same company behind Babybel and The Laughing Cow. Signature Products: • Boursin Garlic & Herbs - The original and most iconic flavour, combining creamy cheese with garlic and fresh herbs • Boursin Blue Cheese Flavour - Launched 2025, all the creaminess of Boursin with a hint of blue cheese • Boursin Shallot & Chive - Delicate onion flavour variation • Boursin Pepper - Black pepper seasoned cream cheese • Boursin Cuisine - Cooking-ready formats for recipes • Boursin Garlic & Herbs Vegan Alternative - Award-winning plant-based option 2025 Product Innovations: Boursin Blue Cheese Flavour launched in September 2025 at Sainsbury's, followed by Morrisons and Waitrose. With blue cheese searches trending on TikTok and trials up 16% year-on-year, this new SKU brings accessible blue cheese flavour to mainstream shoppers (RRP £2.95 for 150g). Vegan Range: Boursin's plant-based Garlic & Herbs Vegan Alternative won Great Taste 2025 and Silver at Vegan Food & Living awards. After customer feedback, the recipe was reformulated to more closely match the beloved dairy original's texture and taste. Serving Suggestions: Boursin is perfect as a spread on crusty bread or crackers, baked in pastry parcels, stuffed in chicken breasts, melted into pasta sauces, added to mashed potatoes, or served on cheese boards as an indulgent centrepiece. Grocefully helps you compare Boursin prices across UK supermarkets including Tesco, Sainsbury's, Waitrose, and Morrisons, ensuring you find the best deals on this premium French cheese.





