About Bovril
Bovril is one of Britain's most iconic food brands, producing beef extract products since 1871. Originally created by John Lawson Johnston to supply the French army, Bovril became a British household staple and cultural phenomenon. The distinctive black jar with gold lettering is instantly recognizable in British kitchens. The flagship Bovril beef and yeast extract spread delivers an intensely savoury, umami-rich flavour perfect for spreading on hot toast or adding depth to cooking. Many Britons associate the distinctive meaty taste with cold winter days, football matches, and comforting childhood memories. Bovril's product range includes the classic beef extract paste available in various jar sizes, plus convenient stock cubes for adding rich beef flavour to gravies, stews, casseroles and soups. The yeast extract formula provides B vitamins and protein alongside that signature beefy taste. The brand has achieved cultural icon status in the UK, with the word 'Bovril' entering common usage. From being served at football grounds to warming generations of families, Bovril represents a taste of British heritage that continues to be loved today. Compare Bovril prices across Tesco, Sainsbury's, Asda, Morrisons and more UK supermarkets with Grocefully to find the best value on this beloved British brand.



