About Crazy Aarons
Crazy Aaron's is the world's leading Thinking Putty brand, founded in 1998 by former software engineer Aaron Muderick in Pennsylvania, USA. What started as a creative hobby experimenting with putty has grown into the gold standard in the sensory toy and "manipulatives" market. Aaron taught himself chemistry and physics to develop the perfect putty formula, eventually building his own factory to maintain the precise manufacturing process. His first product, Classic Coral, launched a company that celebrated its 25th anniversary in 2023. Crazy Aaron's products include: • Glow in the Dark Putty - glows after light exposure • Trendsetters - fashionable colour-changing varieties • Hypercolor - heat-reactive putty • Magnetic putty with included magnet • Sparkle & Shimmer collections • Slime Charmers - launched 2023 for the anniversary Originally designed as stress-relief tools for adults, Thinking Putty has become widely popular with children and is now used in sensory therapy by educators and therapists. The tactile, interactive qualities make it ideal for focus, relaxation, and developmental support. Crazy Aaron's has a remarkable social impact mission. The company employs over 800 individuals with intellectual and developmental disabilities through partnerships with seven Philadelphia-area vocational centres. All Thinking Putty is packaged by these exceptional team members. In 2019, Crazy Aaron's expanded by acquiring Land of Dough, an eco-friendly play dough brand made from sustainable materials. Grocefully helps UK shoppers compare prices on Crazy Aaron's Thinking Putty across retailers, finding the best deals on these innovative sensory toys.

