About Eat Natural
Eat Natural is the UK's number one fruit and nut bar brand, founded in 1997 in Essex by Praveen Vijh and Preet Grewal. The founders set out to create healthier alternatives for a confectionery-centric marketplace, using simple, recognisable ingredients like dried fruit, nuts, and seeds with no additives or preservatives. The brand produces nearly 100 million bars annually at its 'Makery' in Halstead, Essex, and exports to 37 countries worldwide. In 2020, Eat Natural was acquired by the Ferrero Group, bringing global distribution reach while maintaining the brand's authentic approach to healthy snacking. The range includes fruit and nut bars, toasted muesli, and granola products. Eat Natural bars are carefully crafted for on-the-go nutrition, popular in cafes, bakeries, leisure sites, hotels, universities, and vending outlets. Consumer demand for products made from simple ingredients continues to grow, making Eat Natural a trusted choice for health-conscious shoppers. Compare Eat Natural prices at Grocefully to find the best deals across UK supermarkets.













