About Hacker Pschorr
Hacker-Pschorr is one of Munich's most historic breweries with origins dating to 1417, when a "Preustatt" (Old German for brewery) was first mentioned in the heart of Munich. The brewery played a pivotal role in beer history when Prince Ludwig I of Bavaria commissioned them to brew a special beer for his wedding in 1810—the celebration that became the first Oktoberfest. The name Hacker-Pschorr unites two brewing dynasties through the marriage of Teresia Hacker and Joseph Pschorr in the 18th century. Under their leadership, the brewery became Munich's leading producer. Joseph Pschorr even donated the land where Oktoberfest is still held today. The families later separated their operations, reuniting only in 1972 under the joint Hacker-Pschorr brand. Today, Hacker-Pschorr is one of only six Munich breweries permitted to serve beer at Oktoberfest, operating the famous Hacker-Festzelt and Pschorr Bräurosl tents. The Bräurosl tent is named after Rosi Pschorr, the beloved brewer's daughter famous for her beauty and masterful yodelling. In 2007, they became the first Munich brewery to use traditional swing-top bottles across their range. At Grocefully, you can compare Hacker-Pschorr prices at UK supermarkets including Tesco. For authentic Bavarian beer from a brewery intertwined with Oktoberfest's very origins, Hacker-Pschorr offers over 600 years of Munich brewing excellence.
