About Little Trees
Little Trees are the world iconic tree-shaped car air fresheners, invented in 1952 by German-Jewish chemist Julius Samann in Watertown, New York. The original hanging car freshener was created when a milk truck driver complained about spilled milk odours, inspiring Samann to combine Alpine-inspired fragrances with absorbent blotter material. Made by Car-Freshner Corporation, Little Trees has become the leading automotive air freshener company globally with their distinctive evergreen-shaped design. Popular scents include New Car, Black Ice, Vanillaroma, and Caribbean Colada. With European headquarters in Hungerford, Berkshire, Little Trees products are widely available at UK supermarkets, petrol stations, and automotive retailers. The range has expanded to include X-tra Strength hanging trees and eco-friendly Fiber Cans.









