About Properoni
Properoni is the UK's first dedicated pepperoni brand, bringing over 150 years of authentic production heritage to British kitchens. Made at Hungary's oldest and most renowned cured meat factory—dating back to 1868—this beechwood smoked, naturally fermented pepperoni represents the pinnacle of traditional craftsmanship. For over 50 years, unbeknown to most pizza lovers, Properoni has been the pepperoni sitting atop millions of PizzaExpress American and American Hot pizzas. Peter Boizot, the founder of Pizza Express and considered the father of pizza in the UK, personally identified this pepperoni as "the very best." Today, Properoni is served on 15 million pizzas every year across the UK's leading restaurant chains. In October 2023, Properoni launched in 416 Tesco stores, finally bringing restaurant-quality pepperoni directly to consumers. The product takes the classic 150-year-old recipe and elevates it further with a clean label, stripping away preservatives and nitrites while maintaining the exceptional flavour that made it famous. The brand is the signature product of Estom Ltd., a company with 90 years of history importing and distributing speciality food products in the UK. Their expertise in supplying the food service and restaurant sectors ensures that the same quality that satisfies professional chefs is now available for home cooks. Available in Classic and Spicy varieties at Tesco, Properoni offers pizza enthusiasts the chance to recreate restaurant-quality pizza at home. Compare prices on Grocefully for this premium British pizza essential.