About Purina
Purina is a leading pet food brand with over 125 years of history, guided by the belief that pets and people are better together. Founded in 1894 as Purina Mills in St. Louis, Missouri by William H. Danforth, George Robinson and William Andrews, the name 'PURINA' reflects the founder's emphasis on purity and quality. The company became Ralston Purina in 1902. Nestlé Purina PetCare was formed in December 2001 when Nestlé acquired Ralston Purina for $10.3 billion, merging it with Nestlé's existing Friskies PetCare Company. Today, Nestlé Purina is the second-largest pet food company globally (after Mars Petcare) and the largest in the United States. The UK pet food market is dominated by Mars (Pedigree Petfoods) and Nestlé (Purina). In the UK, Purina's brand portfolio includes Felix (cat food from Biggleswade since before WWII), Go-Cat (acquired by Nestlé in 1985), Bakers (meaty chunks for dogs), Winalot, Gourmet, Friskies, and BETA (proudly made in the UK with meat as the number one ingredient). Premium ranges include Pro Plan (targeted nutrition for specific health needs) and Purina ONE. Dentalife dental treats have VOHC approval for tartar control. Nestlé Purina's UK manufacturing hub is in Wisbech—originally a jam factory, now employing over 600 people from 20+ nationalities. The plant, operated by Purina since 1998 (previously Spillers Pet Foods), produces Felix, Winalot, Gourmet, Bakers and Friskies for UK and European markets. Compare Purina pet food prices at Tesco, Sainsbury's, Asda, Morrisons and Pets at Home with Grocefully.




















