About Shades
Shades by Niko is a UK frozen treats brand delivering bold, flavourful ice lollies and frozen snacks with a focus on vibrant fruit flavours. Positioning itself as "The Original. The go-to. The one you come back to, every time," Shades has carved out a niche in the competitive frozen treats market with distinctive flavour combinations. The Originals range features four iconic flavours - Raspberry, Blue Raspberry, Strawberry, and Cherry - all packed into one mix, providing variety and the nostalgic appeal of classic ice lolly flavours. These fruity combinations deliver the sweet, tangy taste that makes frozen treats so refreshing. Tropical Blast takes taste buds on an exotic journey with the playful promise that it "May transport you to the Maldives." Described as "tropical mayhem," this variety delivers the bold, sun-drenched fruit flavours that evoke summer holidays and beach vibes. Straight Up Strawberry offers a focused, single-flavour experience for those who prefer classic strawberry without mixing flavours - delivering pure strawberry satisfaction. The products are made with a dairy-free recipe, using natural ingredients including fruit and plant concentrates from black carrot, radish, apple, sweet potato, blackcurrant, and spirulina for natural colouring. While produced with a dairy-free recipe, the products are packed in a factory that handles milk, which is important information for those with severe dairy allergies. Shades products are available at UK supermarkets including Ocado, offering accessible frozen treats for families and individuals seeking flavourful, fun ice lollies.


