About Elastoplast
Elastoplast has been synonymous with plasters in British households for generations. The brand's heritage stretches back to 1896 when the first Elastoplast plaster was developed, revolutionising wound care with adhesive bandages that actually stuck. After Smith & Nephew acquired the UK licence in 1928, the brand became a household name, and it has been owned by German skincare giant Beiersdorf since 2000. Drawing on over 125 years of wound care expertise, Elastoplast offers comprehensive first aid solutions for everyday cuts, grazes and blisters. The range includes classic fabric plasters, waterproof options for protection during hand washing and bathing, extra tough plasters for active lifestyles, and specialised blister plasters using hydrocolloid technology for friction protection. Innovation continues to drive the brand forward. In January 2025, Beiersdorf launched the "Second Skin Protection" plaster featuring advanced hydrocolloid technology that creates a moist wound healing environment. This professional-grade treatment absorbs wound fluid and forms a healing capsule, leading to faster healing with reduced risk of infection and scarring. Elastoplast's journey from early medicated plasters through ready-to-use elastic dressings (1932), water-resistant plasters (1953), hypoallergenic options (1968), and spray plasters (1976) demonstrates continuous advancement in wound care science. Compare Elastoplast prices across Boots, Superdrug, Tesco, Sainsbury's and other UK retailers on Grocefully to find the best deals on trusted first aid supplies.
