About Trip
TRIP is the UK's number one CBD drinks brand, founded in 2019 by husband-and-wife team Daniel Khoury and Olivia Ferdi. In November 2025, TRIP secured $40 million funding at a $300 million valuation, making it the most valuable UK drinks brand since Innocent and Fever-Tree, and the highest-valued drinks business led by a female founder and CEO. TRIP's lightly sparkling drinks are infused with CBD, Lemon Balm, and Chamomile for a calming effect. The brand has evolved beyond CBD with its Mindful Blend range featuring Magnesium and Lion's Mane, which is now outselling the original CBD drinks. TRIP Mindful Blend Wild Strawberry was the biggest carbonated drinks launch of 2025 at Sainsbury's and Waitrose. TRIP is the sixth largest carbonated drinks company in the UK and the top-selling drink on TikTok. Products include CBD-infused drinks, CBD oils, gummies, and the new Mindful Blend range. Available at Sainsbury's, Waitrose, Boots, and major UK retailers. Compare TRIP prices at Grocefully to find the best deals across UK supermarkets.
